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From the Vault: Why Photographers Need a Blog (and How to Actually Do It)

From the Vault: Why Photographers Need a Blog (and How to Actually Do It)

by Callum Gray | Apr 27, 2026 | Creativity

The “Why” of Blogging: Discover how a blog acts as the ultimate marketing multi-tool—boosting your SEO, feeding your social media channels, and practically writing your email newsletters for you. Location is Everything: Why your blog absolutely must live...
Finding Your Visual Edge: The Brand Photographer’s Strategy

Finding Your Visual Edge: The Brand Photographer’s Strategy

by Callum Gray | Apr 13, 2026 | Photographer Guest

Mastering the Visual Narrative: Being a successful brand photographer requires more than just a good eye; it requires becoming a “visual translator” for your clients. Marcus sits down with Jessica Hanlon to reveal how to move beyond generic aesthetics and...
From the Vault: Why Photographers Need a Blog (and How to Actually Do It)

Selling Your Business: The Exit Strategy for Commercial Photographers

by Callum Gray | Mar 17, 2026 | Business Guest

Don’t Let Your Life’s Work Fade Away: Most photographers are the engine of their business, but that often makes it impossible to sell. Mark Jarvis joins Sam to discuss how to build a “going concern” that retains its value long after you’ve stepped...
The Content Machine: Surviving the 2026 Value Crisis Why it works

The Content Machine: Surviving the 2026 Value Crisis Why it works

by Callum Gray | Mar 10, 2026 | Marketing

Clients today need a constant stream of visuals for every platform, yet the perceived value of each individual photo is plummeting. Marcus explains how to stay profitable when the market demands more for less. The Perceived Value Drop: Why delivering hundreds of...
From the Vault: Why Photographers Need a Blog (and How to Actually Do It)

Beyond the £100K Barrier: Profit, Freedom, and the Myth of the Hustle

by sam106 | Mar 3, 2026 | Coach Guest

The Architecture of Six Figures: Many photographers chase turnover without realising they are building a “slog” rather than a business. Fabrizia Costa joins Sam to explain why hitting £100K is a math problem that requires a deliberate choice of model—not...
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Recent Posts

  • Marketing for Photographers: Why the Wrong Social Platform is Killing Your Booking
  • Email Marketing for Commercial Photographers: The Direct Line to Sales
  • From the Vault: Why Photographers Need a Blog (and How to Actually Do It)
  • The Great Debate: DSLR vs. Mirrorless for Brand Photographers
  • Finding Your Visual Edge: The Brand Photographer’s Strategy

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